Amity Chennai organised a Guest lecture by Foreign Delegates -“Global Scenario in Service Marketing"

“Global Scenario in Service Marketing”

Prof. Kamolnut Pholwan, deputy dean Faculty of Management Sciences, Ms. Weerayuth Sethasathien, and by Ms. Winayaporn visited the AGBS, Chennai campus on 22 Feb, 2010. A half-day workshop on “Global Scenario in Services Marketing” was conducted by the Faculty from the Chiang Mai Rajabhat University, Thailand.

The introductory video presentation on the Chiang Mai Rajabhat University, CMR was by Ms. Weerayuth Sethasathien covering various aspects on Academics, Infrastructure, campus life, culture and values.

The first presentation for the “Global Scenario in Service Marketing” workshop was by Prof. Winayaporn, lecturer (CMR University, Thailand) on the Thailand Spa Industry.

The second presentation was by Prof. Kamolnut Pholwan, deputy dean Faculty of Management Sciences, he highlighted the “State of Thailand Retail Business in the Age of Globalization”,

Moreover, a Corporate visit to the World Bank at Taramani in Chennai was arranged (22 Feb, 2010 from 2:00 pm to 5:00 pm) after the workshop. The Thai professors plus AGBS, Chennai students- Sunil S Jain, Manoj G, Vijay Thompson, S Harirham, P. Shruthi C, Anand Raja, Uttamkumar, Saranya V, Mohamed Thameem, Ramasubramanian Chandrasekar along-with Prof. Srikant Kapoor interacted with Mr. Sunil Kumar, Center Head- Chennai Operations, The World Bank.
The Global scenario in services marketing was an overwhelming success, the event was a fun-filled learning marked with cross cultural interaction. This was truly an experience to cherish both for the students and the faculty.

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