Amity International Business School always initiates to bridge the gap between Industry & Academia and to give opportunity to students to interact with industry captains. Initiative called as “CEO Forum”is a platform wherein panel discussions, lectures, interactions are organised in different domains of management like Trade, Human Resource, Branding,Marketing etc.

CEO Forum with focus on WTO with a theme “WTO Trade Policies and its Implications on Developing Economics” was organised at Amity University Campus Sector 125 Noida.

Mr. Rahul Shukla Executive Director PWC; Mr. Sugato Bose, Founder SNS Global; Mr. Rajdeep Sahrawat, Head of International Business & Strategic Marketing for Public sector, TCS; Prof. BhawnaKumar, Vice President RBEF inaugurated the forum.

Welcoming the august gathering Prof. Bhawna Kumar, Vice President RBEF said that theories and lectures are important aspect in any student’s life but people who are utilizing on these theories having rich experience are most important to listen and learn. Emphasizing on the importance of global trade, Prof. Kumar said that economic growth of our country is at good speed and very soon we will be out from the category of developing economy. In the era of digitalization, it is more important to learn the new technologies which supports new age trade and services.

Mr. Rahul Shukla Executive Director PWC said that WTO was set up with a purpose to bring down barriers to trade and to make world as one single village. WTO deals with trade negotiations, no discrimination of trade between developing &developed countries, removing trade barriers etc. Mr. Shukla added that lots of things are changing in trade environment. Digital platform is coming, Lots of things are done digitally and future is block chain, 3D Printing and Internet of Things.

Mr. Sugato Bose,Founder SNS Global said that four decades old this WTO organization has been set up for seamless trade. Previously there were quotas to export to countries.WTO was formed to facilitate rule based trading and to have balance of trade between developing and developed countries.

Mr. RajdeepSahrawat, Head of International Business & Strategic Marketing for Public sector, TCS said that WTO has a powerful dispute resolution mechanism and one of the biggest strength of WTO is that it is consensus based body means that consent of every member country is needed to arrive in any decision. Mr. Sahrawat also expressed some of the challenges faced by WTO which includes:

-         Extremely slow pace of arriving on decisions.Due to this concept of bilateral Free Trade Agreement are emerging between the countries.

-         Protectionist sentiments is rising all across the world which undermines Free Global Trade

-         Rise of tax activism by governments is also a great challenge for WTO

Students from Amity International Business School,Amity Greater Noida Campus, 3 Continent and International Students were present during the CEO Forum.

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