MS. SMRITI BHATIA
Founder, Smriti’s ChocoHouse and SIABAZ
MCA, Class of 2005, AIIT, Noida

Describe your career journey and your current role.

Started my journey as part of Amity’s Final Year student being selected by Sapient in a walk-in interview. Got the biggest permission ever to go ahead and join during the last year. Being part of IT was my deep wish and being there with the topmost MNC was coming true. Experimented with all roles possible from development to testing to Program Management. Only one role was left which was creative designing and that’s been accomplished in my current entrepreneur journey. Down the lane, I realized that I have a calling to pick one of my passions as my work and there came the switch to launch my own product with a difference. Then Smriti’s ChocoHouse and SIABAZ was launched with the mission to create innovative chocolates via designs, themes, and all the love. With God’s grace, we have 500 flavors including a Fusion of diverse ingredients. We wanted to stand out with differentiation and came up with vegan, gluten-free, sugar-free, and much more with customer inputs.

We conduct sessions/ talks with many schools/colleges and corporates on entrepreneurship. We also hold chocolate fun activities with learning how to create them for schools/colleges and corporates with many events. Certified scholar book of world records for the international author, TEDx Speaker, Mentor of Change Niti Ayog, and adding more to the journey is in the works. We love to participate via being the jury for events and spread the bliss around. Media has been kind to interview us across platforms and shows.

What are some of your key achievements in your illustrious career journey?

• Awarded for Food Innovations PAN India at many forums, Jury for competitions, Live Shows at
renowned brands, and speaker at well-known institutes and organizations.
• Social Excellence Award by World Environment Council in 2021
• Story featured in “The Entrepreneurs of India” in 2022
• International Author certified by scholar book of world records for the book “Diversity” in 2022
• Speaker at Eros Delhi on Women’s Day 2022
• Awarded “Women of Excellence” by Amity University Alumni in 2022
• Awarded “Women HERA Award” by Famram Foundation South Africa in 2022
• Ambassador for “CPRA Policy Framework for Youth Development with MENTORx 2022-2025
• Felicitated with “Women Hero Award” #breakthebias by Indo Canadian Association and MENTORx Women in 2022
• Guest of Honour at TEDx Galgotia College of Engineering in 2022
• White Paper published by ESN Publications, conferred at Goa in 2022
• Conferred “Food & Beverage CEO of the Year” Top 100 brands at Bangalore by Global Triumph Foundation in 2022
• Guest Speaker at SPM School Ludhiana in 2022 on Entrepreneurship
• Conferred WoWoman by MENTORx in 2022
• Baalika Vidya Shakti Award by Project Baalika Vidya in 2022
• Jury for Hackathon at MUJ ACM in 2022
• Awarded Bronze Medal at “12 th Culinary Art India” 2017– Aahar India Pragati Maidan Delhi.
• Published book “The Chocolate Alphabet” an amazon bestseller in 2012 and 2017 and many more

Describe your AMITY journey. What made you choose the University, and how did it fulfill your learning aspirations?

Amity is a very well-known big brand. Being the first batch of MCA, we had our set of learnings and joys. We all grew together with fellow students and faculty. The focus on discipline and communication holds the key to where you go. We had all the best inputs from our teachers as our mentors guided us on personality with mock-ups, technical emphasis with practice, languages, and fun. All this contributed a lot to my corporate journey with confidence. This also added to the entrepreneur journey, I am now into where management skills learned are put to correct use.

We are still in touch with our fellow students and faculty after decades and that speaks volumes in its own way.

A message or a success mantra that you would like to give to your current Amitians.

Believe in yourself, think positive and apply the positivity, let no doubts bother you, and if they do hold on to your mentors. Faith in the universe and the divine will take you a long way ahead. No one’s life is smooth but just keep going and listen to your inner voice. Constant efforts will hit the right chord soon. Just Do it.